The industry needs to seize the opportunity at this inflexion point, because the reality (as seen with other industries) is that products and services alone, no matter how effective, will not be enough in the future. Welcome to the age of “Health Experience.”Īs companies increasingly take responsibility for improving the Health Experience, they will also have the opportunity to build richer and more meaningful relationships with all parties in the value chain. To be leaders in the future, we urge companies to closely examine the following five trends as they consider their strategic focus and the deployment of their human and financial capital and effort: These relationships will no doubt strengthen customer loyalties and at the same time also build trust.Put humans at the center of health care and deliver patients integrated solutions of products, services and data that can give them the best personalized health outcomes.The health infrastructure has to change to revolve around the patient, rather than the patient having to navigate a static and largely physically based system.Partner to build the transparent, integrated and resilient agile supply chains that can support personalized care models.Even complex oncology treatments are now being considered as potentially deliverable at home. ![]()
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